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12/20/2005
Regions Financial Corporation to Become Title Sponsor of the Champions Tour Event in Birmingham-Hoover, Alabama
(Birmingham, Ala.) - Regions Financial Corporation announces a three-year agreement to be the title sponsor for the annual Champions Tour event played in Birmingham-Hoover, Ala. The tournament, formerly known as the Bruno’s Memorial Classic, will become the Regions Charity Classic presented by Bruno’s Supermarkets beginning 2006.
“This tournament began with the purpose of giving back to the community, and I am proud that Regions will help continue the tournament’s tradition and focus of community service,” said Regions President and Chief Executive Officer Jackson W. Moore. “Our customers, associates and the community will all benefit from this sponsorship, and it is a great opportunity for people to learn more about Regions’ commitment to providing superior products and financial services.”
“I am also excited to be part of an event that Sports Illustrated has ranked twice as being the Number One event on the Champion’s Tour,” added Moore. “The Regions Charity Classic is the only Champions Tour event held in the state of Alabama, and it gives us a unique opportunity to see some outstanding golf professionals in action.”
“Bruno’s customers and teammates are proud of the long heritage of giving that this tournament represents,” said BI-LO/Bruno’s President and Chief Executive Officer Dean Cohagan. “As you know, we are a new company in 2005 and it is a top priority for us to continue supporting the charities of Alabama. The Regions Charity Classic presented by Bruno’s is an example of that commitment.”
“We are thrilled to begin a new partnership with Regions and align ourselves with another highly successful Birmingham-based company. Through their involvement, we are able to continue the great tradition of this annual charitable event,” said Executive Director of the Regions Charity Classic Gene Hallman. “In addition, we appreciate the continued support of Bruno’s Supermarkets, which have done so much to make this tournament a great success.”
“We welcome Regions to the Champions Tour family of title sponsors,” said Champions Tour president Rick George. “For 14 years, Birmingham has been one of the premier stops on the Champions Tour. With the commitment and support of Regions, the tournament will continue to be one of Alabama’s most popular sporting events, not to mention one of its most charitable endeavors.”
The Regions Charity Classic presented by Bruno’s Supermarkets will be held May 1-7 at the Robert Trent Jones Golf Trail at Ross Bridge in Hoover, Ala. A field of 78 golf professionals will be competing for a $1.6 million purse, an increase of $100,000 from 2005. Ronnie Bruno will continue his leadership role as the foundation’s president. Since its inception, the tournament foundation has raised more than $8.3 million for various charities. Additional tournament information can be found at www.regionscharityclassic.com
About Regions Financial Corporation
Regions Financial Corporation (NYSE: RF), headquartered in Birmingham, Ala., is a full-service provider of retail and commercial banking, trust, securities brokerage, mortgage and insurance products and services. Regions had $84.6 billion in assets as of Sept. 30, 2005, making it one of the nation’s Top 15 banks. Regions’ banking subsidiary, Regions Bank, operates some 1,300 offices and a 1,600-ATM network across a 16-state geographic footprint in the South, Midwest and Texas. Its investment and securities brokerage, trust and asset management division, Morgan Keegan & Company Inc., provides services from over 280 offices. Additional information about Regions, which is a member of both the Forbes and Fortune 500 and has one of the top mortgage companies in the United States, can be found at www.regions.com.
About Bruno’s Supermarkets
Bruno’s Supermarkets began in Birmingham, Ala. in 1932. Bruno’s and Food World merged this year into a new company, BI-LO/Bruno’s, with more than 340 stores in Alabama, Florida, Georgia, Tennessee and the Carolinas. BI-LO/Bruno’s employs over 26,000 teammates.
For news and media related questions, please contact Sara Hood at shood@regionscharityclassic.com.